How Does a Home Sell? 2015 Marketing Report.
November 11, 2015
Home owners want to know, how exactly does a home sell? NAR (National Association of REALTORS®) creates a comprehensive report each year that shows how homes sell across America. Here are some of the highlights from the National Association of Realtors Profile of Home Buyers and Sellers 2015 Report: For the last three years in a row, 92% of buyers used the internet to find their next home. They rated online home searching as the most useful element in their home search process (buyer’s agents rated a close second!). 87% of sales were internet driven in combination with a real estate agent. 9% of sales were due to open houses (most often held by real estate agents) and yard signs....